Become the EXCLUSIVE sponsor of the single most downloaded resource by SHSMD members and even non-members with the Calendar of Health Observances & Recognition Days!

Filled to the brim with practical and timely resources to help health care strategists plan and manage everything from community health events to internal/external communications, social media campaigns and more, it's no surprise that this page got over 23,000 views in 2023! Even more so, this easy-to-navigate page has everything from active links to participating organizations' websites and email addresses to downloading a PDF version of the calendar at the bottom of the page.

Benefits Include:

• Annual first right of refusal 
• Your logo featured on the calendar web page (mockup available upon request)
• Six (6) recognition ads placed throughout the calendar website (mockup available upon request)
• Recognition in all dedicated "calendar release" email blasts 
• Opt-in email contact information of those who accessed/downloaded the calendar 

Click here to see the current calendar. 

2025 Dates Coming Soon

Health Care Strategy & Market Development Week celebrates the vital role of health care marketing, digital engagement, communications, strategic planning and business development professionals in advancing their organization's missions, visions, values and impacts within their communities.

By becoming the exclusive sponsor of this crucial initiative, your organization will gain repeated recognition throughout the entire week-long effort, making it a can't-miss opportunity to showcase your commitment to the health care field.

Benefits Include:

• NEW FOR 2025! Ability to host a webinar during the recognition week plus a one-time mailing list of attendees  (a $6,500 value!) 
• Your logo and a link to be included in three (3) e-blasts to the entire SHSMD audience prior to the recognition week
• Your logo and a link to be included in four (4) e-blasts during the recognition week
• One (1) ad/blurb and mention in the coverage of the recognition week in the Nov/Dec issue of Spectrum 
• Recognition in four (4) social media posts during the recognition week 
• Recognition in a "thank you to our sponsor" social media post, including being tagged, after the recognition week
• Recognition in one (1) ad in News Scan
• Recognition via a banner ad on the SHSMD.org home page throughout November 2026 
• Logo recognition on SHSMD.org and acknowledgment as the exclusive sponsor of Health Care Strategy & Market Development Wee

Learn more about Health Care Strategy & Market Development Week by clicking the link here. 

Get ready to showcase your commitment to diversity, equity, and inclusion as the proud sponsor of this incredible enrichment program!

This exclusive opportunity aims to foster the next generation of health care administration, business management, marketing, communications and/or public relations professionals from students and diverse or underrepresented individuals.

As the sponsor, you'll see your brand promoted to schools, student associations and other similar organizations, including on social media. Participants will also enjoy perks like SHSMD memberships, discounts and even free registrations to SHSMD Connections!

Benefits Include: 

• Recognition on the program web page
• Recognition in approximately three (3) e-blasts per year
• Recognition in the application form for the Conference Free Pass option
• Receiving the opt-in-only email contact information of those who access the calendar
• Recognition in one (1) social media "thank you message" per year
• Ability to submit a blog on DEI practices or related thought leadership topics (subject to approval)

Learn more about the Student Diversity and Enrichment Program by clicking the link here.