Skip to content
Contact Us

2026 Compensation and Work Satisfaction Report Sponsorship Portfolio

The SHSMD Salary Survey is a benchmarking resource for compensation, career patterns, and workforce trends across health care strategy, marketing, communications, planning, and business development roles.

$5,000

About the SHSMD Salary Survey

Published biennially by the Society for Health Care Strategy & Market Development (SHSMD) of the American Hospital Association (AHA), the survey provides invaluable insights for organizations navigating recruitment, retention, and workforce planning. SHSMD members receive complimentary digital access, with print and digital versions available to purchase. The 2023 report was one of SHSMD’s top downloaded resources for 2024 and 2025. The report is produced bi-annually and continues to be a frequently requested resource.

Report Highlights

  • The 2023 Salary Survey included 357 completed responses.
  • Expanded Data Breakouts: The Salary Survey includes 60+ exhibits covering salary by function, position, education, tenure, number supervised, organization type, work setting, and more.
  • Benefits & PTO Analysis: The report captures detailed benefits, time off practices, and trends such as the rise of “unlimited time off.”
  • Job Satisfaction & Workforce Trends: Includes 10+ exhibits analyzing job satisfaction, perceived value, and social comparison—insights highly valuable to HR, workforce, and consulting stakeholders.
  • Professional Development Trends: 90% of respondents consider professional development opportunities a major factor in employment decisions.

Use Cases

  • HR and compensation teams use it to benchmark roles and ensure competitive pay.
  • Hospital and health system leaders apply insights for workforce planning and budgeting.
  • Strategists and marketers use it for professional development and career advancement.
  • Boards and executive teams rely on it to understand workforce trends and requirements.
  • Consultants and vendors use the data to refine workforce models, compensation planning, and organizational design recommendations.
  • Health system recruiters use salary insights to improve hiring competitiveness in key strategy, marketing, and communications roles.
  • Solution providers leverage the data to shape market intelligence reports, product positioning, and talent strategy.

Audiences | SHSMD Members

Distributed to more than 3,700 members and promoted through newsletters, email blasts, social media, and the MySHSMD Community. The 2023 Report has 474 downloads to date and was a top downloaded resource for SHSMD members in 2024 and 2025. The report is also promoted in the SHSMD News Scan newsletter which as an open rate of 46.8% and the SHSMD Career Center.

Sponsor Benefits

  • Sponsor logo recognition on SHSMD.org as Survey Sponsor
  • Sponsor Logo on SHSMD 2026 Compensation and Work Satisfaction Report web page for the year of publications (5,000+ page views)
  • Sponsor recognition in dedicated email blasts to promote survey to SHSMD and AHA members (Open Rate: 26%)
  • Recognition in 2026 Compensation and Work Satisfaction Report along with logo recognition regarding survey results.
  • 100-word paragraph about the sponsoring company on the last page of the distributed survey results. With logo and sponsor website recognition. Sponsors will be listed in alphabetical order.
  • Sponsor recognition on survey instrument (If confirmed by Phase 1 deadline of 3/23).
  • Sponsor may submit one (1) survey question ((If confirmed by Phase 1 deadline of 3/23). The submitted question and answers will not appear in final article/survey results. Question may not be brand/product specific or promotional in nature and is subject to SHSMD's approval.
  • Sponsor will receive a PDF of the article to distribute post-production.
  • Sponsor will receive survey data for submitted question in PDF format.

Additional Salary Survey Products & Opportunities

Blog Feature
  • Highlights key trends, featuring sponsor commentary on workforce and compensation insights.
  • Opportunity to contribute a “Sponsor Perspective” sidebar in a supplemental workforce development resource or infographic

Get in Touch

If you'd like to customize an advertising package or have questions about offerings, our Sales Team is here to help.

Contact Us