--- title: SHSMD Marketing | Home --- [Skip to content](https://www.shsmdmediakit.org#main-content) ![SHSMD-Primary-logo-RGB-447x160](https://www.shsmdmediakit.org/hs-fs/hubfs/SHSMD-Primary-logo-RGB-447x160.jpg?width=447&height=160&name=SHSMD-Primary-logo-RGB-447x160.jpg)Homepage - [Home](https://www.shsmdmediakit.org) - [SHSMD Connections](https://www.shsmdmediakit.org/shsmd-connections?hsLang=en) - [Attendee Profile](https://www.shsmdmediakit.org/attendee-profile?hsLang=en) - [Become an Exhibitor](https://www.shsmdmediakit.org/become-an-exhibitor?hsLang=en) - [Sponsorship Opportunities](https://www.shsmdmediakit.org/sponsorship-opportunities?hsLang=en) - [Thought Leadership](https://www.shsmdmediakit.org/thought-leadership?hsLang=en) - [Attendee Engagement & Networking](https://www.shsmdmediakit.org/attendee-engagement-networking?hsLang=en) - [Solution Center Engagement](https://www.shsmdmediakit.org/solution-center-engagement?hsLang=en) - [Branding & Promotional Products](https://www.shsmdmediakit.org/branding-promotional-products?hsLang=en) - [Venue Branding](https://www.shsmdmediakit.org/venue-branding?hsLang=en) - [Exhibitor Resources](https://www.shsmdmediakit.org/exhibitor-resources?hsLang=en) - [Service Manual](https://www.shsmdmediakit.org/service-manual?hsLang=en) - [Virtual Conference Sponsorship](https://www.shsmdmediakit.org/shsmd-virtual-conference-sponsorship?hsLang=en) - [Webinars](https://www.shsmdmediakit.org/webinars?hsLang=en) - [Advertising Packages](https://www.shsmdmediakit.org/advertising-packages?hsLang=en) - [Year-Round Engagement](https://www.shsmdmediakit.org/year-round-engagement?hsLang=en) - [Salary Survey](https://www.shsmdmediakit.org/salary-survey?hsLang=en) - [Futurescan Portfolio](https://www.shsmdmediakit.org/futurescan-portfolio?hsLang=en) - [Year-Round Thought Leadership](https://www.shsmdmediakit.org/year-round-thought-leadership?hsLang=en) - [Digital Outreach & Advertising](https://www.shsmdmediakit.org/digital-outreach-advertising?hsLang=en) - [Member Support & Resources](https://www.shsmdmediakit.org/member-support-resources?hsLang=en) [Contact Us](https://www.shsmdmediakit.org/contact-us?hsLang=en) - [Home](https://www.shsmdmediakit.org) - [SHSMD Connections](https://www.shsmdmediakit.org/shsmd-connections?hsLang=en) - [Attendee Profile](https://www.shsmdmediakit.org/attendee-profile?hsLang=en) - [Become an Exhibitor](https://www.shsmdmediakit.org/become-an-exhibitor?hsLang=en) - [Sponsorship Opportunities](https://www.shsmdmediakit.org/sponsorship-opportunities?hsLang=en) - [Thought Leadership](https://www.shsmdmediakit.org/thought-leadership?hsLang=en) - [Attendee Engagement & Networking](https://www.shsmdmediakit.org/attendee-engagement-networking?hsLang=en) - [Solution Center Engagement](https://www.shsmdmediakit.org/solution-center-engagement?hsLang=en) - [Branding & Promotional Products](https://www.shsmdmediakit.org/branding-promotional-products?hsLang=en) - [Venue Branding](https://www.shsmdmediakit.org/venue-branding?hsLang=en) - [Exhibitor Resources](https://www.shsmdmediakit.org/exhibitor-resources?hsLang=en) - [Service Manual](https://www.shsmdmediakit.org/service-manual?hsLang=en) - [Virtual Conference Sponsorship](https://www.shsmdmediakit.org/shsmd-virtual-conference-sponsorship?hsLang=en) - [Webinars](https://www.shsmdmediakit.org/webinars?hsLang=en) - [Advertising Packages](https://www.shsmdmediakit.org/advertising-packages?hsLang=en) - [Year-Round Engagement](https://www.shsmdmediakit.org/year-round-engagement?hsLang=en) - [Salary Survey](https://www.shsmdmediakit.org/salary-survey?hsLang=en) - [Futurescan Portfolio](https://www.shsmdmediakit.org/futurescan-portfolio?hsLang=en) - [Year-Round Thought Leadership](https://www.shsmdmediakit.org/year-round-thought-leadership?hsLang=en) - [Digital Outreach & Advertising](https://www.shsmdmediakit.org/digital-outreach-advertising?hsLang=en) - [Member Support & Resources](https://www.shsmdmediakit.org/member-support-resources?hsLang=en) [Contact Us](https://www.shsmdmediakit.org/contact-us?hsLang=en) # SHSMD Connections 2026 Sponsorships are LIVE! [View Opportunities](https://www.shsmdmediakit.org/sponsorship-opportunities?hsLang=en) # Society for Health Care Strategy & Market Development # Partner Marketing Connect with 3,700+ members responsible for patient-centered strategic initiatives that drive organizational growth and meet the needs of the diverse populations they serve. [SHSMD Connections](https://www.shsmdmediakit.org/shsmd-connections?hsLang=en)[Year-Round Advertising](https://www.shsmdmediakit.org/year-round-engagement?hsLang=en) ![Untitled design-1](https://www.shsmdmediakit.org/hs-fs/hubfs/Untitled%20design-1.png?width=892&height=630&name=Untitled%20design-1.png "Untitled design-1") ## Ways to Engage with the SHSMD Audience  Whether you're aiming to boost brand awareness, drive leads, or expand your reach, SHSMD offers customized solutions designed to meet your organization's unique marketing goals and budget. ![shsmd microsite graphics (7)-1](https://www.shsmdmediakit.org/hs-fs/hubfs/shsmd%20microsite%20graphics%20(7)-1.png?width=973&height=570&name=shsmd%20microsite%20graphics%20(7)-1.png) ### SHSMD Connections SHSMD Connections is the premier annual conference for health care strategists and marketers! It brings together industry leaders to discuss the latest trends, innovations, and best practices shaping the future of health care marketing and strategy. [Learn More](https://www.shsmdmediakit.org/shsmd-connections?hsLang=en) ![shsmd microsite graphics (8)-1](https://www.shsmdmediakit.org/hs-fs/hubfs/shsmd%20microsite%20graphics%20(8)-1.png?width=791&height=1002&name=shsmd%20microsite%20graphics%20(8)-1.png) ### Year-Round Engagement Connect directly with health care strategy and market development professionals through SHSMD at any time throughout the year with impactful opportunities. [Learn More](https://www.shsmdmediakit.org/year-round-engagement?hsLang=en) # Ready to Partner? [Contact Us](https://www.shsmdmediakit.org/contact-us?hsLang=en) ### Top 10 Attendee & Member Topics We've compiled a list of topics our SHSMD members and Connections attendees would like covered in educational programs and conferences! Have information you'd like contribute? Reach out to our Sales Team today.  ### AI in Healthcare Including AI in marketing, project management, and everyday use. ### Rural Health Marketing for OB care in rural areas, rural health panels, and education. ### Digital Marketing Trends, best practices, and strategies for healthcare. ### Content Creation Best practices for creating engaging content, including video and social media. ### Team Structures Effective organizational structures for marketing teams. ### Strategic Planning Marketing-specific strategic planning and integration with PR/social outreach. ### Referral Development Strategies to enhance referral networks. ### Data Analytics Strategic data analytics and business development. ### Provider Retention Techniques to retain healthcare providers. ### Leadership Development Developing leadership skills and strategies for independent hospitals. # About SHSMD is the leading organization supporting professionals in health care marketing, digital engagement, communications, public relations, strategic planning, and business development. [Go to SHSMD.org](https://www.shsmd.org/) [![SHSMD-Primary-logo-CMYK-White](https://www.shsmdmediakit.org/hs-fs/hubfs/SHSMD-Primary-logo-CMYK-White.png?width=250&height=82&name=SHSMD-Primary-logo-CMYK-White.png "SHSMD-Primary-logo-CMYK-White")](https://www.shsmdmediakit.org/?hsLang=en)